Mobile game development is currently experiencing a phenomenal rise, especially with the increasing popularity of smartphones and tablets. Among these devices, Apple iOS and Android devices are particularly well known. Several such apps can be downloaded both from the Apple Store and the Google Play store. However, it is easier to play on Tablets due to larger screens.
Looking at the ever-increasing sales of smart devices and rapid enhancements, mobile game development is clearly in an evolutionary phase. In 2009, smartphone game sales with only iOS and Android platforms comprised 19% of the market. Two years ahead it rose to 58% and it is at the top of the apps market at present, created expected revenues of more than $8 million for 2013 and possibly twice the previous year in 2014. Each day witnesses the addition of several new mobile game developers into playing communities.
As an SDK, Unity is a common platform that is used for preparing phone play systems. It can be defined both for iOS and Android Operating Systems. The latest one commonly used by developers is Unity 4, which helps in creating high quality contests with less time and cost. New features such as real-time shadows, multi-screen Airplay and dynamic fonts have been incorporated in Unity 4. In short, an entire mobile gaming ecosystem has been created by Unity.
In general, the mobile game development industry has slowly blossomed into a multimillion dollar industry, as a part of the IT sector. By the end of year 2010, it generated a total revenue of US$ 800 million. Many different companies have their gaming smart devices in the market- Sony has released the Xperia Play (PlayStation phone) on which PlayStation games can be played with similar controls. Recently Microsoft also made its entry by releasing Windows Phone 7, which can connect to the XBOX 360 console.
Surprisingly, the international community has a larger engaging audience among middle-aged individuals compared youngsters. Mobile gaming is most popular among adults from 50-59 years in the US, closely followed by 30-49. These days, there is also a mobile game development company which promotes gaming for a socially beneficial cause. Modern lifestyle ensures one can easily engage in the fun through a smart device while being on the move.
Smart devices travel everywhere that people do. They are used for almost every function, such as surfing the Net, checking email, social networking and chatting. In addition, a significant percentage of users devote time to recreation. With the gaming fever catching on, an increasing number of mobile game developers are creating engaging games that can be downloaded either for free or paid. The advantage of smart devices against computer recreation is that the former can be carried around.